County Down in Northern Ireland – it’s not exactly London, Paris or Milan – yet from it came provocative ready-to-wear designer JW Anderson, who fronts Loewe and his own label.
Finding your place in the fashion world can be challenging – it’s ever changing, with new trends coming in and out all the time. JW Anderson was able to set himself apart by channelling the theme of androgyny and blurring the lines of gender in his designs. “I never set out to work on the concept of androgyny. For me, it was more about trying to find a wardrobe that would fundamentally appeal to both men and women.”
His fast pace fashion journey has not gone without achievements. His first show at London Fashion week in 2008 was followed by an emerging talent award, a collection for Topshop and a small stint with Donatella Versace designing a one-off capsule collection for Versus. “From the beginning, he wanted to put something out there that was him. He’s been evolving a specific point of view—and he sticks to it. And his designs speak to culture and to counterculture,” said Humberto Leon.
Whilst his ready-to-wear may not be appear to be everyday attire, his designs are worth investing in as they add just the right amount of edge and diversity to any wardrobe.